In addition to producing the best culinary guide for Traverse City, eatdrinkTC provides an array of services for businesses. Please review our services and feel free to email us at or call Andrew McFarlane at 231-409-0396.

Website Development

The right website can provide an engaging and appealing platform to build your business and provide a hub for your online efforts. Our experience in designing affordable, user-managed websites can ensure that your online presence is responsive to the changing needs of your business and fits your bottom line. Because we put the power to update in your hands and help you develop a plan to keep things current, your site will drive customers to your business and create a positive first impression. Our experience with Search Engine Optimization (SEO) will help you remain at the top of the rankings and the top of your customers’ minds.

We have also been local leaders in developing mobile ready websites that don’t require stand-alone apps.

We offer a free, 30 minute website consultation – just call or email!

Social Media Management

Our staff has extensive experience in the development and maintenance of social media channels. Beyond the technical aspects of setting up the various social media platforms, we have expertise in developing strategies tailored to your goals and resources that will integrate with your business processes.

Whether you need someone to point you and your staff in the right direction, or a partner to manage operations so you can manage your business, we’re ready and able to help.

Services to consider include:

  • Facebook
  • Twitter
  • YouTube
  • Google+
  • Foursquare
  • Instagram
  • Pinterest


Traverse City Wine & Art Festival Crowd

Event Development & Production

Our staff has a comprehensive skill set in all facets of event production, from concept and startup to sponsorship, promotion, logistics and management. We created the phenomenally successful Traverse City Wine & Art Festival from the ground up and managed every aspect for five years, creating one of Traverse City’s most engaging events. We have experience in developing and managing all kinds of events for the general public and also industry and media.

Whether you are looking for guidance to get your event up and running or a complete event designed to highlight your company or organization, we can help you realize your vision.

Brand Development, Marketing & Promotion

We have worked to develop and promote some of Traverse City’s most dynamic brands including the Traverse City Film Festival, the Grand Vision and the Leelanau Wine Trail.

Modern marketing requires a thorough knowledge of traditional print, radio and television, new channels such as Google and Facebook advertising and non-traditional efforts including social media campaigns, giveaways and marketing via events.

Our knowledge of the Traverse City media market and experience across a complete range of media makes us a perfect partner to help you take your business to the next level.

Print Design in Traverse City

Print Design

We have experience creating all manner of print materials including rack cards, brochures, catalogs and signage.

Foursquare, Yelp & Google Places Setup

Social services influence diner decisions and also impact your reputation as the first glimpse a prospective customer has of your business. It’s important to be aware of these services and how you can manage them and respond to complaints quickly and effectively.

Let us help you take control of your online reputation.


Experience Analysis

We don’t always know what face our business presents to our customers. If you’d like an honest assessment of the customer experience at your establishment, talk to us about our experience analysis including “Secret Shopper” services.


What Else?

In addition to a wide range of experience, we have worked with some of Traverse City’s most creative and competent professionals to coordinate and deliver a wide range of services. Additional areas of expertise:

  • Photography & Videography
  • Commercial & Narrative Video Production
  • Blogging & Web Content Development
  • iOS and Droid App Development
  • Media Event Coordination
  • Product Launch